Time to Celebrate Negroni Week

Negroni week falls between June 24-30 this year, and if you’re a fan of this classic cocktail there’s a number of ways to get involved. For the unfamiliar, Negroni week was launched in 2013 as a partnership between Imbibe Magazine and Campari. It’s a celebration of one of the world’s great cocktails and an effort to raise […]

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The Most Popular Cocktails in America

Have you ever wondered what the most popular drink at your local bar is? Or if Californians have different tastes than New Yorkers? Wonder no more! Thanks to a recently released Nielsen research report, we now have insights into what the most popular drinks in America are, and the results tell an interesting story. First […]

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Vancouver Whisky Lovers Should Be At Hopscotch 2018

Imagine the PNE Forum, a 50,000 sq. ft. venue, filled with thousands of guests, all attending for the same reason: a great time based on the tasting and education on libations! That’s right folks, Hopscotch is returning and for 23 years, the Grand Tasting Hall has come alive with thousands of different Craft and Premium […]

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Meet the Masters: Grand Marnier’s Patrick Raguenaud

Grand Marnier’s Master Blender Patrick Raguenaud has a tremendous responsibility on his shoulders. Not only is he responsible for maintaining the quality of a brand that has been around since 1880, but he also has to find new ways to appeal to new generations of drinkers that aren’t familiar with the iconic brand. Fortunately, it […]

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2018 BC Liquor Rare Spirits Release List

This November 3rd is the event of the year avid collectors prepare for. That’s right, it’s time once again for the annual BC Liquor rare spirits release and this year looks like it’s going to be something special. While there are rare spirits released across the province, the main event is held at the 39 […]

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Bacardi Looks to Expand with Premium Rum Offerings

Chances are if you’ve had a rum cocktail, you’ve had Bacardi. The spirits purveyor is well known across the continent, and used in many many bars. But the brand is branching out to something new, hoping to capitalize on the growing interest in premium spirits. The Bacardi premium collection hit the U.S. and Canadian markets […]

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